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- Category: September 2013 - Digital Content & Social Network
- Thursday, 05 September 2013 18:29
Facebook‘s new and extremely important change to its policies now allows businesses to run contests and administer promotions on their Facebook pages instead of having to use apps.
- Category: August 2013 - Data Protection & Security
- Thursday, 29 August 2013 15:19
In a recent test by the Tolly Group, an independent evaluation and certification provider for IT products and services, Lumension Endpoint Management and Security Suite (L.E.M.S.S.) outperformed traditional antivirus programs in both the system-level impact and amount of malware detected. L.E.M.S.S. ...
- Category: September 2013 - Digital Content & Social Network
- Thursday, 05 September 2013 18:18
Social blogging is a leading web activity, yet most writers struggle to build an audience for their posts. Glipho.com is tackling this issue by combining a publishing platform with a social environment that can help international writers expand their reach.
- Category: August 2013 - Data Protection & Security
- Friday, 23 August 2013 09:09
The Internet is an unsafe medium and actually a dangerous place. Due to the euphoria about all the possibilities of global data exchange, the abuse potential it implies was recognized but not really considered relevant for a long time. Systems have been built on the confidence that nothing would eve ...
- Category: September 2013 - Digital Content & Social Network
- Thursday, 05 September 2013 17:44
Continuing its aggressive expansion in South East Asia, TO THE NEW, a leading digital services network, announced the acquisition of Singapore‐based ThoughtBuzz, a leading social media analytics company in South East Asia, just this week. This acquisition will allow TO THE NEW to strengthen its se ...
- Category: August 2013 - Data Protection & Security
- Friday, 23 August 2013 09:08
“Privacy by Default” is a software design concept that intends to prohibit the collection, display, or sharing of any personal data without explicit consent from the customer. More detailed definitions often include a requirement that privacy settings should be turned on by default to limit the ...
- Category: September 2013 - Digital Content & Social Network
- Thursday, 05 September 2013 17:36
According to the eBook How to Calculate the ROI of Social Publishing by Salesforce Marketing Cloud, it is possible to directly attribute revenue and cost savings back to social media campaigns - in publishing, listening, and advertising. Enjoy the summary.
- Category: August 2013 - Data Protection & Security
- Friday, 23 August 2013 08:58
Dr. Ann Cavoukian, Information and Privacy Commissioner of Ontario, Canada, provides extremely informative insights on Privacy by Design on her website.
The objectives of Privacy by Design — ensuring privacy and gaining personal control over one’s information and, for organizations, gaining ...
- Category: September 2013 - Digital Content & Social Network
- Thursday, 05 September 2013 16:07
Recognised marketer, Hélène Blanchette, senior manager of Innovation & Business Transformation, Fuji Xerox Asia Pacific Pte Ltd, known for her renowned 1:1 experience programme that has helped customers generate increased ROI efficiency, was conferred the title of one of Asia’s Top 50 CMOs at th ...
- Category: August 2013 - Data Protection & Security
- Friday, 23 August 2013 08:53
Discussions on privacy or surveillance on the Internet are hotly debated these days, often thumping the right to remain anonymous. Just look at the recent disclosures by Edward Snowden that triggered the whole NSA dilemma and confronted people with the new reality of surveillance by states quite pla ...
- Category: September 2013 - Digital Content & Social Network
- Thursday, 05 September 2013 15:55
As the Asia Pacific region is expected to fuel the growth of mobile marketing in the world, the spotlight is on the region’s marketers and how they can deliver on this stage. Home to the next billion of mobile users, the potential is ripe, but strategy needs to keep up to speed with the opportunit ...
- Category: August 2013 - Data Protection & Security
- Thursday, 22 August 2013 17:43
Prolexic just released its brand new "Distributed Denial of Service (DDoS) Media Guide", we‘d like to give you an overview of. According to Prolexic, DDoS attacks have become one of the most common and destructive forms of online hacking, and these malicious attempts to take down websites continue ...
- Category: September 2013 - Digital Content & Social Network
- Thursday, 05 September 2013 15:36
Social advertising will continue its strong momentum as innovations in the field are poised to double annual revenues from $4.6 billion in 2012 to $9.2 billion by 2016, states independent market research firm BIA/ Kelsey. Despite the enormous potential of social advertising, there is still surprisin ...
- Category: August 2013 - Data Protection & Security
- Thursday, 22 August 2013 17:29
Each quarter, the McAfee Lab team, consisting of 500 multidisciplinary researchers from 30 countries, is following threats in real time, identifying application vulnerabilities, analyzing and correlating risks, and enabling instant remediation to protect enterprises and the public. The wholly owned ...
- Written by Augustine
- Category: eMags 2013
- Monday, 22 February 2016 14:49
January 2013
February 2013
March 2013
April 2013
May 2013
June 2013
Digital Marketing Trends 2013
Multichannel Marketing
Social Media Platforms, Tools & Operative Approaches
Video, Streaming, IPTV-Marketing & WebTV- Platforms
Target ...
- Category: August 2013 - Data Protection & Security
- Friday, 16 August 2013 09:25
Forrester‘s senior analyst, Masami Kashiwagi, has been researching data privacy laws in Asia Pacific (AP) and spoke to a wealth of different professionals across all kinds of industries, in order to understand the ever-evolving data privacy regulations and policies across 15 different jurisdiction ...
- Category: August 2013 - Data Protection & Security
- Monday, 02 September 2013 13:35
Asian eMarketing had the opportunity to interview Wahab Yusoff, Vice President of McAfee South Asia, regarding security aspects specific for Asia. With over 26 years of experience in the IT industry serving in various capacities and management roles, Wahab has operated mostly in the Asia Pacific reg ...
- Category: August 2013 - Data Protection & Security
- Friday, 16 August 2013 09:19
According to Trustwave‘s 22 page eBook „Inside a Hacker‘s Playbook: 10 Targeted Techniques that will break your Security“, concerted attacks are successful because they are stealthy, specific and disarmingly personal. Advanced attackers can quietly infiltrate a network and steal data or info ...
- Category: August 2013 - Data Protection & Security
- Friday, 30 August 2013 09:24
Privacy is the right to be left alone, or how would you describe it in a few words? It is the freedom to decide whether you want to communicate, what you want to communicate and with whom.
- Category: August 2013 - Data Protection & Security
- Friday, 16 August 2013 09:05
"Shareconomy" describes the sharing and collective use of information that can lead to increased transparency within a company by providing a broader access to content such as analyses, proposals or customer reports. Besides, it can save time, while boosting efficiency, and enhance the emergence of ...
- Category: August 2013 - Data Protection & Security
- Friday, 30 August 2013 09:15
According to eMarketer’s latest forecast, mobile is making inroads in digital ad spending throughout the world and mobile internet ad spending is growing in each and every region. Overall the company predicts that a greater share of all digital dollars will go towards mobile each year, claiming th ...
- Category: August 2013 - Data Protection & Security
- Friday, 16 August 2013 09:04
Mobile surfing has become cheaper, since data roaming prices have fallen. However, if you want to use your smartphone, tablet computer or notebook on vacation, and want to download or send large amounts of data, or make use of video telephony, you can do that at low cost via public Wi-Fi hotspots. S ...
- Category: August 2013 - Data Protection & Security
- Friday, 30 August 2013 09:05
Gartner published just recently its new outlook "Hype Cycle for Emerging Technologies”, in which it states that the expectations of Big Data will shift in the near future to a more realistic view. In five to ten years, the firm believes, big data will then reach the "Plateau of Productivity" and l ...
- Category: August 2013 - Data Protection & Security
- Friday, 16 August 2013 09:01
According to Forrester’s 2012 report „Determine The Business Value of an Effective Security Program - Information Security Economics 101“, it is almost impossible for chief information security officers (CISOs) to meet all of the modern organization’s security demands. CISO are evaluated not ...
- Category: August 2013 - Data Protection & Security
- Thursday, 29 August 2013 16:53
BYOD, mobility, multiple screens, the cloud, file-sharing ... the endless possibilities of cyberspace in today’s technologically fragmented working environment is leaving CISOs with a ton of ever-changing challenges, and cybercriminals with too many opportunities.
- Category: August 2013 - Data Protection & Security
- Thursday, 15 August 2013 17:59
There is no doubt that online spying and hacking are becoming a bigger problem each day. But especially Facebook accounts are threatened in a way users can not even imagine, as clicking on a simple link could lead to all the data getting stolen.
- Category: August 2013 - Data Protection & Security
- Thursday, 29 August 2013 16:04
Last week Trustwave and Transaction Network Services, Inc. (TNS) announced that they joined forces to offer an open and vendor agnostic point-to-point encryption service, designed to help merchants protect their customers’ payment card information.
- Category: August 2013 - Data Protection & Security
- Wednesday, 07 August 2013 10:05
Ordering a bikini or summer dress last minute online, or booking a hotel room quickly, whatever you do in cyberspace, be aware that malware can catch you.
- Category: August 2013 - Data Protection & Security
- Thursday, 29 August 2013 15:58
VMware launched this week a range of new products, one of which is VMware NSX™, a Network Virtualization Platform that comes with a new network operational model that improves agility, advances data center economics and goes hand-in-hand with security measures.
- Category: August 2013 - Data Protection & Security
- Wednesday, 07 August 2013 10:04
IT security is a necessary precondition for the operational use of information systems and informational self-determination. Unfortunately, the actual relevance of IT security is often only recognized when absent. Although the industry is continuously working hard to make the Internet more secure fo ...
