Saturday Apr 24th

Retinal projection and XR glasses will be screens of the future
Since we always carry a around smartphone, we constantly have a screen at our disposal. That fact prompted the technology experts at Deloitte to think about the role screens will play in our lives in the future.
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Tencent Cloud launches its first Internet Data Center in Indonesia to meet growing demand for digitalization
Tencent Cloud announced the launch of its first Internet Data Center (IDC) in Indonesia, further emphasizing its commitment to addressing the ever-growing business needs in Indonesia and Asia. Leveraging its robust data center infrastructures around the world, Tencent integrates cloud computing, big ...
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Expand your business in the virtual space with 3D Ready
The German company 3D Ready is a pioneer in providing 3D websites that give companies the option of making a visit to their website a spatial experience for users.
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How to measure “immersive experiences”?
Live interaction with customers is and will remain an important tool in marketing, especially when companies know how to take advantage of digital opportunities. Technical gadgets, such as VR and AR, can offer customers a multi-sensory digital brand experience at trade fairs, road shows and customer ...
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Creating the next-generation digital interaction with emerging and immersive technologies
Hiverlab, a trusted VR/AR company in Singapore, is driving digital transformation with emerging technologies to redefine human interactions for an innovative and inclusive world.
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Microsoft’s new mixed reality platform for holographic experiences
The software giant, Microsoft, presents with Microsoft Mesh an application that is supposed to replace video conferences with holo-conferences, where virtual conversation partners appear in life-size. However, the potential range of applications is much broader.
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Virtual collaboration is becoming an integral part of our working world
The office is certainly the meeting place where personal exchange allows projects to progress faster than working alone in one’s own four walls. After all, it is the culture and the mood that promote creative cooperation, innovative ideas, and effective decisions. In other words, innovation ne ...
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What the future holds for Virtual, Augmented & Mixed Reality Consumer XR
Extended Reality (XR), the umbrella term for what is currently perhaps the most fascinating consumer technology, is becoming an exciting new candidate for the next big trend in the industry, since it includes virtual (VR), augmented (AR) and mixed reality. VR takes you into a strange, virtual world ...
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‘Hello’ from the augmented world
In a recent study, Dr. Philipp A. Rauschnabel, AR researcher at the University of the Federal Armed Forces in Munich (Universität der Bundeswehr München), revealed with his co-authors why people value the privacy of others higher than their own when using AR smart glasses (e.g., Google Gla ...
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Future impact of AR in marketing
Augmented Reality (AR) has been talked about in marketing for years and there are already some exciting applications, so why do most marketers still believe that it is just expensive gadgetry?
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Nielsen offers marketers accountability for their ad investment
Nielsen announced the global launch of Nielsen Market Lift, which is focused on helping marketers maximise their return on investment and move with velocity. The cloud-based campaign measurement tool unlocks the ability to evaluate the effectiveness and efficiency of marketing campaigns on both a la ...
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