Saturday Jul 02nd

IDC’s early assessment of the Russia-Ukraine conflict on ICT spending and tech markets in Asia Pacific
The impact of the current conflict between Russia and Ukraine is far-reaching and will impact Asia Pacific in the short and possibly long-term in a recently published impact analysis: IDC reiterates that sanctions, commodity shortages, and higher prices for oil and gas as well as other essential goo ...
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Appointments & Announcements
The Internet Corporation for Assigned Names and Numbers (ICANN) kicks off the first Domain Name System (DNS) Forum in Asia Pacific (APAC) this week from 30 March to 1 April 2022. ICANN is an international, non-profit organization that coordinates the DNS and plays a key role in ensuring a global, ...
Seamless customer care across social and digital channels with Emplifi
Emplifi Social Care has just been launched as part of the Emplifi Unified CX Platform, which empowers teams outside of the service center to help support the volume of customer requests that come in across social media channels. This means that marketing, brand and product teams can respond to custo ...
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MadManga builds manga-oriented web3 universe for fans and creators
MadManga will launch its first-ever manga-focused NFT (Non-Fungible Token) series this spring, with each series consisting of a collection of chapters. FOMO Stones will be the beginning of an unprecedented and exciting genesis to the MadManga adventure. The FOMO Stone NFT will be the first of its ki ...
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Stay visible in the digital world by using the magic of unique stories
Storytelling is one of the most successful techniques of modern corporate communication, especially in digital sales since the majority of customers usually have already made their purchase decision before making the buy.
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Content Scoring – strategically planning and prioritizing content
The goal of content scoring is to place the right topics in the right place at the right time to achieve maximum impact which requires content and the associated requirements being strategically well planned and prioritized accordingly.
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Dreame partners with Globook Studio to co-produce audiobooks on DreameFM
Dreame, a leading online fiction platform from Singapore, announced a partnership with Globook to create audio books based on popular Dreame stories. Building on the success of Dreame's platform, the partnership is focused on the experience of customers and writers. In addition, this new contract wi ...
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MATSUKO's solution reconstructs people from 2D to 3D via hologram, bringing physical presence to remote communication and ushering in the metaverse
MATSUKO, the first creator of a software-only solution for holographic communication, will premiere its technology as a finalist in the Extended Reality & Immersive Technology category for the 14th annual SXSW Pitch® (formerly SXSW Accelerator) tomorrow. Out of the 655 companies that applied ...
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Strategically implemented content is the be-all and end-all
With high-quality publication machines in every hand and pocket, there is more content than ever available. Absolutely anyone can produce and publish multimedia content from anywhere in the world in seconds. Unfortunately, most of it is of no interest to many.
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Why Metaverse mixed-reality learning modalities will be a business future-proofing game-changer
The term “Metaverse” is not only finding its way into everyday exchanges across the web, pop culture and mainstream news media discourse, but also into closed-door corporate discussions as industries ruminate on if—and how—to be an early adopter of this modality. This underst ...
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Art + Blockchain = FENIX360 App for the benefit of all
FENIX360, an artist-centric platform, is disrupting the traditional artists business with its 360 experiential ecosystem and pay model that will allow artists and creators to retain the majority revenue on the platform. In an industry that typically favored middlemen, resulting in redundant and unn ...
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There is always something exciting to communicate, isn’t it?
What to do when it feels like every topic has already been written about? Well, then the following tips might help you in creating new topics and content.
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Marketing CMS
Whether it be marketing materials, website content, pitch decks or contracts, for the majority of employees, creating content is a daily to-do and for some even the most important component of their job. However, many of them fear errors in released documents, and thus risks for their own brand, as ...
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Yahoo’s Video Lite unlocks stronger storytelling
Yahoo unveiled its latest ad solution, Video Lite, in the Asia Pacific region (APAC) that intends to help brands enhance their video assets for a stronger storytelling experience. Video Lite is Yahoo’s newest feature, available for private marketplace (PMP) campaigns via Yahoo Exchange, that a ...
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Vonage powers innovative virtual reality travel experience
VoicePing, a Japan-based start-up established in 2019, focuses on developing and providing intuitive, realistic virtual experiences, including virtual office environments. As demand for immersive digital experiences grows, the company started actively developing a variety of VR-related services thro ...
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Success with individual content and customer experiences
When shopping online, more and more individual, emotional, and informative shopping experiences are expected. For many it is no longer enough getting served uninspiring product data. They want digital channels with comprehensive information that speaks to them on a personal level. The dovetailing of ...
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Wootag announced the launch of its Hong Kong office as part of its global expansion plan
Interactive visual marketing platform Wootag is expanding its business just a month after closing its $1.7 million Series A funding round from Wavemaker, Cornerstone Venture Partners Fund (CSVP) and SEED Capital.
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AnyMind Group moves into conversational commerce space with the launch of AnyChat
AnyMind Group, an end-to-end commerce enablement company, announced the public launch of its conversational commerce platform, AnyChat, to help businesses digitize online customer experience and customer support which was limited traditionally to retail assistants in brick-and-mortar retail stores.
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About Us

MediaBUZZ is the first ‘pure’ digital publisher in the region, making an impact in Asia Pacific since 2004. Designed to empower marketers in the vibrant, ever-changing electronic marketing environment, its publication Asian eMarketing covers the digital age and zooms in on the most valuable and indispensable tools of today’s marketers. Circulated weekly to more than 60,000 top management and marketing decision-makers, the useful and informative articles support e-marketers in finding a sound marketing strategy, vital for their growing business success.

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