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COMPANIES & CAMPAIGNS
Hitachi Vantara is dedicated to solving
the world’s toughest business and soci-
etal challenges
Hitachi, Ltd. just launched Hitachi Vantara, a new busi- The opportunity in data
ness entity to leverage the broad portfolio of innovation,
development and experience from across Hitachi Group The market opportunity for mission-critical data solu-
companies to deliver data-driven solutions for commer- tions has never been greater. Data has become a busi-
cial and industrial enterprises. This new company will nesses’ greatest asset if they can extract actionable
unify the operations of Hitachi Data Systems, Hitachi insights from it. Clearly, data holds the key to new reve-
Insight Group and Pentaho into a single integrated busi- nue streams, better customer experiences, improved
ness as Hitachi Vantara to capitalize on Hitachi’s social market insights and lower costs of doing business.
innovation capability in both operational technologies However, a comprehensive offering has yet to emerge
(OT) and information technologies (IT). that combines both OT and IT expertise to uncover its
true potential—until now. Hitachi Vantara is uniquely
Hitachi has been a leader in OT for industries such as able to help customers extract all the value their data
finance, government, manufacturing, power/energy and has to offer. By bringing new data-driven solutions and
transportation for over 100 years by now, providing solu- services to market, Hitachi Vantara will help its custom-
tions that have positively impacted cities, industrial oper- ers achieve tangible outcomes that positively drive busi-
ations and businesses at large. The company has also ness and society forward.
been a leader in IT for over 50 years, bringing IT applica-
tions, analytics, content, cloud, and infrastructure solu- Filling a critical gap in the emerging IoT market
tions to market that have transformed the way enterpris-
es do business. By combining Hitachi’s broad expertise According to Gartner, “more than $440 billion will be
in OT with its proven IT product innovations and solu- spent on IoT in 2020” and the firm estimates that by
tions, Hitachi Vantara gives customers a powerful, col- 2020 “there will be more than 21 billion connected sen-
laborative partner in data – unavailable in any one com- sors and endpoints. Hence, it is expected that digital
pany until today. twins will exist for potentially billions of things] in the
same timeframe.
28 September 2017 - Immersive & Engagement Marketing (AR / VR)