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RESEARCH
Self-checkout Using WhatsApp, consumers can text about the time ANALYSIS
and day they expect to visit a store, wherein the TRENDS
Decathlon has partnered with MishiPay to introduce a chatbot uses real-time shoppers’ data gathered from
mobile self-checkout solution across its 81 retail stores various local stores of the retailer to provide an ideal
in Germany. Customers can scan the barcode of the time to shop.
products using their smartphone to get full product Naveen concludes: “While the long-term social and
details along with offers or promotions and checkout
with their mobile app. Once the payment is done, the economic impact of the pandemic on retail stores is still
not clear, it has brought the industry a once-in-a-
RFID security tag on the product is disabled, enabling
the customer to exit the store. lifetime opportunity and created an imminent need to
build digital capabilities. The shopping behaviors of
consumers, shaped up by the implications of the
Chatbots
pandemic, can only be met with the digital savviness of
Lidl Ireland has launched a WhatsApp-based chatbot to retail stores. Contactless retail is here to stay until a
help shoppers find out the least busy time for shopping vaccine is ready and even continue to do so as the
at its stores. The retailer has developed the platform world emerges from the pandemic.” ◊
using in-house customized software to segregate By MediaBUZZ
waiting queues based on time and day.

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13 July 2020: Virtual-, Augmented & Mixed Reality: revolutionizing the customer experience