Page 3 - index
P. 3
Customer Relationship Management (CRM):

Behavioral Email Marketing & Web Personalization


RESEARCH, ANALYSIS & TRENDS



CRM requires a pg 5 Top Android shopping apps pg 6 We have news for you: It’s pg 8

comprehensive strategy at collect users’ personal not just another day at the
every touchpoint information through trackers office!


Whether offline or online, pg 10 Top 8 Cloud Trends for pg 12 Loyalty Commerce in a pg 16

consumers want to shop 2017 Digital Age demands more
conveniently and cheaply choices of rewards and
greater engagement
options

Customer care at the cross- pg 18 Is a Master of Fine Arts the pg 20 Countdown to Single’s Day pg 22

roads with data-driven ‘new MBA’? is extremely competitive
“super-agents”


CRM digitization supports pg 24 Dawn of the digital pg 26 Adobe’s 2016 Digital pg 28

cutting-edge marketing transformation economy Insights Shopping
utterly due to macroeconomic Predictions for the
trends upcoming holiday season


BEST PRACTICES & STRATEGIES



Convert satisfied customers pg 30 Three good reasons why pg 32 Adobe’s expert tips on how pg 34
into loyal customers and marketing and customers’ to improve customers’
brand ambassadors to out- expectations clash online shopping
perform in the marketing of sometimes experiences
the future
Avoid digital failure – take pg 36
charge of your digital
destiny TODAY!






























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