Lena Savitsky

Buddy Media, the social enterprise software of choice for eight of the world’s top ten global advertisers, announced the addition of two new members to its growing team in Asia. To support the company’s expansion plans, Lena Savitsky and Eddie Cliff will champion Buddy Media’s sales and client relations programs, respectively, in the Asia Pacific region.

Lena Savitsky is a digital media and technology specialist with more than seven years of experience in the industry. Lena has been a driving force in selling integrated and display solutions across portal, vertical and network products across European and Asia Pacific markets. Currently, Lena is spearheading the team for Buddy Media Sales as the company's Regional Account Director, based in Singapore.

In 2006, Lena worked to launch one of the UK’s first behavioural targeting products, Tacoda, which was later sold to AOL. Originally from Moscow, Russia, Lena has been based in Singapore since 2009, where she most recently worked for Yahoo! APAC as Head of Agency Development. In this role, Lena managed key regional agency partnerships including Group M, Omnicom, Publicis and IPG.

Eddie CliffEddie Cliff is a digital marketing specialist with over nine years of experience working with global brands. Originally from Tennessee, he currently resides in Singapore, where he is spearheading Buddy Media’s client relations team in the region as Senior Account Manager, Asia Pacific.

Eddie joined Buddy Media in 2010, and has played a major role in leading the company through strategic brand and agency partnerships. Having been drawn to the world of start-ups since 2004, he previously held senior roles at companies including Blackbaud, Benefitfocus.com and avVenta Worldwide. Eddie graduated from the University of Tennessee in 2003 with a BS in Computer Science.

Buddy Media opened its Singapore office late last year, along with other offices in London and San Francisco. Reporting record growth in 2011, Buddy Media has doubled its workforce from over 100 employees in January 2011 to 225 by February 2012.

Phalgun Raju

InMobi has strengthened its leadership team with the appointment of Phalgun Raju as Regional Director and General Manager for Southeast Asia, Hong Kong and Taiwan.

Phalgun will spearhead the company’s business strategy, sales, business development, and marketing for the region. She joined InMobi from Google, where she led sales and business development efforts for strategic new advertising products with Fortune 500 brands and top agencies.

Prior to joining InMobi and Google, Phalgun worked with Nokia and McKinsey. At Nokia, Phalgun led global product marketing for the Emerging Devices business. Prior to Nokia she was one of the youngest Engagement Managers in the history of McKinsey. She has a MBA from Harvard Business School and a Masters in Mechanical Engineering from Massachusetts Institute of Technology.

Paddy Crawshaw

Paddy Crawshaw has been promoted to the position of Head of Communications Planning, Asia Pacific, for OMD. With his promotion, Paddy will play a pivotal role in enhancing OMD’s strategic planning capabilities and strengthening the marketing effectiveness of client campaigns across the Asia Pacific region.

Paddy is an Omnicom Media Group acolyte, having spent his formative media years in London working primarily on automotive, retail and government clients as Brand Communication Account Director at Manning Gottlieb OMD, before relocating to China. In Shanghai, Paddy took up the role of Communications Planning Director for OMD China and spent two years growing the communications planning product in the country before moving to Singapore. He will report in his new role to Steve Blakeman, CEO, OMD, APAC, and take on his regional responsibilities based out of OMD’s regional headquarters in Singapore.

Autumn Martin

Autumn Martin has been appointed as Director – Digital Media, Omnicom Media Group, Singapore. In her leadership role, Autumn is responsible for enhancing the local digital offerings for Omnicom Media Group’s business and value-adding to the group’s core digital expertise.

Autumn relocates to Singapore from Omnicom Media Group, UK, where she headed the HP account for EMEA, as an Associate Director. While working on HP’s digital strategy and implementation, Autumn successfully created and managed a B2B pan-regional EMEA program that received many accolades for its performance. Prior to Omnicom Media Group, Autumn occupied the post of Digital Communications Director, EMEA at Universal McCann. During the course of her career, Autumn has worked with blue-chip technology accounts like Microsoft and Intel and well-known brands in verticals like travel, retail, and logistics. She will report to Torie Henderson, CEO, Omnicom Media Group, Singapore.

Regina Leung

Epsilon appointed Regina Leung as Vice President, Marketing, International, expanding her prior responsibilities as Vice President, Marketing, Asia Pacific (APAC), to now include marketing leadership for the company’s operations in the EMEA (Europe, Middle East and Asia) region.

In this new role, Regina will continue to be instrumental in shaping and driving Epsilon’s marketing and thought leadership initiatives in both Asia Pacific and Europe. She will also be tasked with providing support to Epsilon’s global growth strategy. The close collaboration between the two regions will enable Epsilon to strengthen its relationships with multinational organizations, helping them to gain better customer insight in today’s globalised world. Currently based in Hong Kong, Regina will report to Dominic Powers and Heather Wilkerson, Senior Vice President, Corporate Marketing, who are based in the US.

Philip G Chiu

Kenshoo, a global leader in digital marketing software, announced the appointment of Philip G. Chiu as Kenshoo’s Asia Pacific (APAC) Managing Director as the company continues its rapid global expansion and meets increasing demand in the region for advanced digital marketing software.

Chiu will oversee Kenshoo’s sales and account management for the region, with a focus on key markets in Japan, Australia, China, and Korea. He and his team will be responsible for helping agencies and brands achieve their marketing and business objectives with Kenshoo’s robust platform to deliver scalable results and operational efficiencies. He will also be in charge of recruiting top talent, unifying customer service procedures, sharing best practices and embedding customer feedback into the product roadmap.

Philip joins Kenshoo from Beyond Media Global (BMG), a trusted and preferred partner of Kenshoo. Under his leadership, BMG quickly became a well-known and preferred service provider of cross-channel campaigns for leading agencies and advertisers in Australia, China, Japan, Brazil, India and across Asia. An industry expert and frequent speaker at conferences all over Asia, Chiu previously served as the Senior Vice President, Global Business Development & Corporate Partnerships for SearchForce and Regional Manager, Asia Pacific at Yahoo. Chiu has a B.S. in Mathematics & Computer Science from The Johns Hopkins University.

Dan Pankraz

iris has appointed Dan Pankraz, from M&C Saatchi, to the newly created role of joint regional planning director for Asia Pacific, following a period of continued growth for the agency in the region.

Pankraz brings with him 12 years of experience at agencies including Saatchi and Saatchi Sydney, BBH New York, DDB Sydney and most recently M&C Saatchi, where he was deputy planning director leading the Google account. Based in Sydney, Pankraz will be strategic lead on key local and regional accounts such as Adidas, Sony and Shell.

Pankraz’s hire is a key development in the agency’s investment in its planning function globally, which has been underway since the announcement of its global strategic partnership with US media and marketing giant Meredith at the end of 2011. It has since been working with the 110-year old content network to share strategic tools and assets in terms of content, platforms, data and insight, allowing it to deepen its specialisms in retail, CRM and social.

Pankraz has built up a reputation as a youth marketing and social media expert having worked on award winning global campaigns for Axe whilst at BBH New York as well as Google, Gatorade, McDonald’s, Telstra and SEGA locally. He has won numerous Effies, APG and Cannes awards working with clients across the automotive, telecommunications, fashion, airline, retail, alcohol and tourism industries.

iris’ Sydney office has been responsible for such acclaimed campaigns as ‘The Great DVD Amnesty’ for Sony featuring Jean Claude Van Damme and specializes in creating extraordinary ideas for brands which give extraordinary results. It forms a key hub in iris’ expanding network across Asia Pacific, which includes offices in Singapore, Melbourne, Beijing, Shanghai, New Delhi and Jakarta.

TripAdvisor® appointed Jean Ow-Yeong as Senior Media Relations Manager for its Asia Pacific business in Singapore. She is responsible for leading all media relations across the region, including consumer, corporate and trade. Jean joins TripAdvisor from eBay where she was Head of PR for its Southeast Asia business.

TripAdvisor-branded sites make up the largest travel community in the world, with more than 50 million unique monthly visitors, and over 60 million reviews and opinions. The sites operate in 30 countries worldwide, including China under daodao.com. TripAdvisor also includes TripAdvisor for Business, a dedicated division that provides the tourism industry access to TripAdvisor's millions of monthly visitors.

Bazaarvoice and BuddyMedia announced a partnership to help brands integrate online customer conversations in their social media campaigns. Westin Hotels & Resorts is the first to use the joint offering on facebook.com/westin. “What’s Popular Right Now” is the first social application, or “sapplet,” to result from the partnership, allowing companies to seamlessly integrate Bazaarvoice customer-generated content into their Buddy Media-powered brand pages and social media campaigns. Brands first define the category of products or services to feature in their campaigns. The most popular products or services - based on customer conversations such as ratings, reviews, comments and shares - are then promoted within the sapplet, encouraging consumers to scroll through and interact with the brand’s Bazaarvoice content and share their experiences with their friends and across their online networks. In addition, fans clicking through the sapplet are directed to the specific brand destinations, increasing traffic to the brand site.

Greenlight, the digital marketing agency, officially announced that it's domain name changed from greenlightsearch.com to greenlightdigital.com. Over the past year, Greenlight has been adding new strings to its bow in response to constant changes in the search industry, and more recently, the announcement by Google of the arrival of relevant personalised Social Media references in search results pages, which include: evolving the pay-per-click (PPC) media offering into a 360 Paid Media service including re-targeting and performance display; a full service Social Media department which has developed a suite of integrated search and social services designed to help clients maximise their presence in their audience’s increasingly personalised search experience; launching the One technology platform from Hydra, an independent Greenlight Company; and, the development of a unique and revolutionary content management system - shortly to be unveiled - designed to allow global organizations to respond to the search and social demands of the modern online business.

Buddy Media appointed Singapore-based Rice Communications as its PR partner for stakeholder outreach in the Asia Pacific region, supporting programs in Singapore, Malaysia, India, Indonesia, the Philippines and Thailand. Buddy Media recently reported record growth in 2011, and doubled its workforce from over 100 employees in January 2011 to 225 in early 2012, they have also opened new offices in London, San Francisco in addition to Singapore.

Network Box announced that it has reached the first milestone in its endeavour to attain IPv6 Ready - Phase 2 criteria certification. IPv6 Ready is an internationally recognized certification that is awarded to vendor products after they undergo a comprehensive set of tests that measure the compliance of the products IPv6 networking stack against constructs, features and behaviours defined in the official IPv6 internet standards.

IPv4 currently directs almost all internet traffic. However, the last top level block of free IPv4 addresses were assigned in February 2011, so organizations everywhere will soon be faced with the very real need to migrate over to IPv6. For this reason, IPv6 support and innovation are foundational aspects of the upcoming Network Box NBRS-5 product line.

Fuji Xerox (China) Ltd. received the Outstanding Contribution Company to China IT Industry Green Development Award, organized by China Information World. The award was made for their energy saving products, public recycling system for used products and printer cartridges and also for their “Print Green” eco-awareness campaign. Fuji Xerox also received the China CSR Award - evaluated by more than 100 Chinese public organizations, leading media outlets and specialists - for their work in providing educational scholarships and enhanced facilities/tools for rural students. Fuji Xerox was commended for their on-going work to realize a sustainable society based on the principle that “CSR is synonymous with good corporate management.”

Viewquest has partnered with Zhone Technologies to provide an all-in-one modem to customers with the Zhone 2426, which encompasses Wi-Fi, Routing and two Voice Ports. Viewqwest also launched, in January 2012, their residential Next Generation Nation Broadband Network (NGNBN) in Singapore through their Fibernet service. All other Internet service providers currently issue their customers with two separate devices; a modem and a router, which requires more space and power points - the Zhone 2426 will give users an all-in-one complete experience. Viewqwest also provides NGNBN solutions for organizations and plans to be active in all nine Singapore exchanges by April 2012.

Akamai Technologies, Inc. acquired Blaze Software Inc., a provider of front-end optimization technology, to complement Akamai’s market-leading site acceleration solutions with technology designed to optimize the speed at which a web page is rendered, regardless of end user device. With the rapid adoption of rich internet applications and the increase in mobile browsing, new performance bottlenecks are emerging. As a result, content providers face a growing set of challenges in maintaining a high-performing site and assuring a superior end-user experience. Blaze automatically optimizes the code on a web page during the delivery process to ensure faster transmission of content and a faster rendering of the page. As a cloud-based service that requires no software or code changes by the customer, Blaze works with any web site. Akamai will integrate the technology into its global cloud platform to help enterprises provide secure, high-performing user experiences on any device, anywhere.

Angela Chua, Marcel de Bruin and Eric Kwan proudly display their award certificate (from left to right)HARTING Hong Kong and Zhuhai HARTING (factory) received the Green Medal in the Hang Seng Pearl River Delta Environmental Award organized by Hang Seng Bank. The Hang Seng PRD Environmental Award honors and encourages manufacturing companies in Hong Kong and the Pearl River Delta (PRD) region to continually enhance their environmental performance by recognizing and rewarding their green achievements. This year, a record-breaking 182 manufacturing companies entered competition, under the “One Factory – One Year – One Environmental Project” Program.

HARTING won the medal due to its outstanding and long-term dedication to environmental protection strategies. Their practice in energy saving and water pollution counter measures impressed the panel committee. Environmental and climate protection have been a key part of everyday working life at HARTING companies worldwide for decades. Energy-efficient and environmentally-friendly practices have been firmly enshrined in the HARTING philosophy since 1996.