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BEST PRACTICES & STRATEGIES

product pages – and if possible position them most videos can also be SEO-optimized and should
prominently in the upper part of the page. therefore be provided with relevant keywords in the
video settings and descriptions. If you operate your
The seeding of the videos is analogous to articles.
Share your videos wherever you are given the own company’s Youtube account, make sure that the
opportunity and the videos fit topically: For example, linking on your website does not violate the DSGVO
business search engines are very suitable for products guidelines. ◊
that are traded in the B2B sector. Of course, your By Daniela La Marca

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